— OUR SERVICES
Our team provides research, strategy, branding, marketing and design flair to help you stand out. We’ll work alongside you to focus on what really matters to grow your business. Being a networked team, we can dedicate the right expert, at the right time for your unique job.
Insight
Review research and strategic documents
Undertake, one-on-one interviews, focus groups, workshops and online surveys
Manage research agencies and/or sampling companies for feedback and generating ideas
Working with stakeholders including iwi engagement.
Strategy
Strategic review (SWOT and other techniques)
Workshops for Vision, Mission, Unique Selling Proposition, Brand Values and Brand Essence
Go-to-market options, prioritising
How to deliver to your customer promise
Business analysis and financial modelling through our broader network.
Planning
Business, marketing and new product development planning to support your business objectives
Internationally recognised project management techniques
Sound dose of commercial judgement and expertise throughout.
Brand to launch
Naming and brand identity
Product development, testing, packaging and point-of-sale impact
Website, corporate materials / templates, signage and launch campaign
Launch event, from invites to the event theme, collateral, media and follow up
Communications & Copywriting
Communication strategy, messaging, tone and copy writing
Public relations and media management
Stakeholder identification and management including staff engagement
Customer feedback during change and new developments
Internal communications strategy
Marketing campaigns
Marketing campaign strategy and concepts
Go-to-market campaign project management
Visual impact – environmental, vehicles, in-store, packaging, sampling, billboards, bus backs, hosts
Media planning and management – TV, radio, on demand broadcast media
Digital marketing and social media
Product development
Working with your internal teams to take your product, service or business idea through to prototype testing
Expertise in market assessment, research and creating competitive advantage
Packaging design and development
Product launch
Product launch planning to reach your audience, tailored to your goals and budget
Pack design, brochure ware, display units
In-store merchandising, exhibits, trade sell-in materials
Sampling campaigns
Embedded in your business
Need support for your internal staff to take a new product or business through to launch? Contract us for shorter term assignments or on a part-time basis to manage internal teams, and work with your own creative agencies and supply chains
We become part of your team and can motivate and manage from within.
Knowledge transfer
We can manage the recruitment of new staff including marketing, communications, social media and project managers
We can then induct them so they can carry on your new “business as usual.”
Immersive mentoring
We offer “immersive mentoring” in business, marketing, design and communications.
We sign a confidentiality agreement and then mentor key people on the job, with the understanding of the real world they are operating in and actual challenges to overcome and opportunities to seize.
Team culture & insights into a Māori World View
We run two types of team workshop:
Aligning your team to your brand promise. How to live and breath a brand’s values
Workshops to encourage greater understanding of a Māori world view and beginners Te Reo
